Southern Chapter/MLA 54th Annual Meeting October 21-25, 2004 Biloxi, Mississippi
"Up the Ante: Connect, Collaborate, and Communicate"

CE COURSE INSTRUCTORS

CE COURSE DESCRIPTIONS

Friday, October 22, 2004

CE 1.    Show Me the Money: Grant Writing for Librarians CANCELLED

CE 2.    Technology Planning for Health Sciences Libraries
Wallace McLendon, Health Sciences Library, University of North Carolina-Chapel Hill 

Participants will gain skills in identifying emerging technologies that will impact library services.  Attendees will develop practical tools to prepare for and optimize these new technologies using a new planning process taught through lecture/discussion and demonstrated through model building and manipulation, case study, and group activities.  In addition to gaining a clearer understanding of how technology impacts library activities, participants will also learn strategies for integrating transformational technologies into the library's mission and goals.
Fri 1:00- 5:00 PM; (4 Contact Hours) $100 Members; $150 Non-Members

CE 3.    Licensing Electronic Resources
Laurie Thompson, UT Southwestern Medical Center at Dallas; Harry Youtt, Attorney, Intellectual Property Law, Los Angeles, California 

In the good old days, all we had to master was the Copyright Law and Fair Use. We would acquire a book or a journal, post and monitor a "fair-use" photocopy policy, and go on about our activities. Now, disks arrive; we become connected with online sources. With each new digital information product, there arrives a separate license. Each contains its own private "copyright" terms imposed by contract. This course provides a primer on: license provisions and terminology; comparing the license and copyright; and managing the licensing process. Through lecture, instructor debate and student participation, you will learn strategies for developing a license management model, including: building a team for license evaluations and negotiation; a clause-by-clause analysis of an existing license agreement; tips for negotiating strategies; and techniques for building a productive relationship with the legal department. 
Fri 8:00 AM - 5:00 PM; (8 Contact Hours) $200 Members; $250 Non-Members 

CE 4.    Teaching About Evidence Based Practice
Lisa Traditi, Denison Memorial Library, University of Colorado HSC, Denver, CO 

This course will provide participants with the information needed to start or improve their classes on searching the literature for the evidence. Participants will explore the librarian's role in evidence-based practice, develop learning exercises using evidence-based database resources, practice searching those resources, learn how to ask answerable questions, and leave with planning and marketing tips for their evidence-based health care institution. This course uses demonstration, small and large group learning formats, and discussion in a highly interactive and hands-on style.
Fri 9:00 AM – 4:00 PM (6 Contact Hours) $150 Members; $200 Non-Members

CE 5.    Keeping Up to Date with NLM’s PubMed and Gateway
J. Dale Prince, NN/LM SE/A, Health Sciences Library, University of Maryland at Baltimore

With a hands-on approach, this class will show attendees how to use the features of PubMed and NLM’s Gateway products effectively. Attendees will be able to describe the contents of PubMed and Gateway, formulate basic search strategies; display, print, and save results in various formats; revise and refine searches; and use special features such as Related Articles, Link to journals, Citation Matcher, and Clinical Queries.  Attendees will also be able to discuss the advantages and disadvantages of the “linkout” feature. The class will be online and hands-on. The instructor will demonstrate online searches using both systems; and students, at computers connected to the Internet, will be invited to follow along. Time for individual practice will be provided.  Examples of search strategies appropriate for hospital, academic, and special libraries will illustrate the need for utilization of both systems. This course will be conducted in a computer lab off site.
Fri Hands-On; 8:00 - 12:00 AM; (4 Contact Hours); $75 Members; $100 Non-Members

CE 6.    Easy to Read Health and Wellness Materials for Consumers: Recognizing It, Finding It, Writing It, and Rewriting It.
Beth Westcott, Network Access Coordinator, NN/LM Southeast/Atlantic Region, University of Maryland at Baltimore Health Sciences Library and Addajane Wallace, Halifax Medical Center in Daytona Beach.  

This hands-on introductory class discusses some of the principles of teaching the adult learner, the elements of effective easy-to-read materials, such as design and layout, and their practical applications. We will also pay close attention to the communication dynamics of providing understandable, easy-to-read health information to consumers and learn to adapt or add clear health communication resources. Participants will learn more about how adults manage with low literacy skills. We'll review the disconnect between health information providers and health information seekers, the success of "plain language" initiatives and the importance of text, type, graphics, vocabulary, space and layout. The session covers published material, how to write your own material and ways to partner. Participants should bring pieces they use or some information that needs to be written in an easy-to-read manner. This course will be conducted in a computer lab off site.
Fri Hands-On; 1:00 - 5:00PM; (4 Contact Hours); $75 Members; $100 Non-Members

CE 7.    Developing a New Role for Librarians: Teaching the Publication Process.  CANCELLED

Monday, October 25, 2004
MLA Challenge Grant Leadership Program

CE 8.    Manage Your Time, People, Money, Projects, Stress: A Leadership Symposium
conducted by Pat Wagner, Pattern Research, Denver, CO 

Monday 9:00 AM - 4:00PM; (6 Contact Hours); $85 Members; $125 Non-Members (Fees include lunch)